Okay for this article I’m going to be completely honest and tell you the truth about solo ads. This post is not going to be long at all. I’m going to say what I want to say and leave it at that. This article is based upon my personal experience and may be much different from yours and that’s okay. It may seem like i’m ranting a little but I want to be honest and hopefully save you some time and money.
What are solo ads?
Solo ads, in a nutshell, are basically Money making or internet marketing opportunity ads that a seller posts online. The visitor sees the ad, has an interest, and fills out a form wanting to know how to make money online. The seller collects their email and name and sells it to the purchaser (you and me)for as low as 5o cents to as much as 1.50 per click.The seller has lots of names and email addresses of people who want info on a money making opportunity. As soon as you make your purchase of clicks that you want, your opportunity will be shown to the people who requested more information based on the amount of clicks you bought. Your program will be shown via email. If the visitor, otherwise known as the prospect, likes your opportunity, they will invest in the business and you will have a sale.
Pros and Cons
Obviously there are pros and cons with solo ads just like anything else right? First I’ll start with the pros. Solo ads are probably the fastest way to build your list. The bigger your list, the greater the chance you stand to make a lot of money. Some people say the money is in the list. I think the money is in the value that you offer to your list. With a single purchase, you can have hundreds of leads going through your funnel. The key word here is leverage. If you don’t have much money to invest, you can buy a solo ad for as low as 4o, 50 bucks.
The Cons of solo ads are you can lose a lot of money by buying solos that are crap. Some solo ad sellers are scamming purchasers out of their money by selling old leads or clicks. Sometimes these clicks are bots. The thing that I don’t like is if you get clicks that do not convert to sales, there is really no remedy. You have to take a loss. The thing with solo ads is that you never know what kind of traffic your getting or if they are really targeted as the sellers claim they are. You may get one sale out of one hundred clicks but it is what it is. It’s the risk you take.
In conclusion, This is the truth about solo ads in my opinion. Again, your experience may be different. I want to share a story with you in regards to solo ads. I’ve purchased quite a few solo ads from different vendors. I want to share the one big loss that really opened my eyes and revealed to me the truth about solo ads. I recently purchased 500 clicks from a guy that calls himself the king of solo ads. He’s known as the go to guy for solo ads.
Anyway, it was my first run with him so I decided to take the leap of faith and put up 700 bucks for 500 clicks. While I did get about a 4o-50% opt in, I only got one upfront sale! Now “what a minute” I thought to myself. This guy who is supposed to be the solo ad guru produced average results for me. I was expecting at least 4-5 upfront sales but it didn’t happen that way. I
t was shocking because he’s considered “the guy”. Boy did I learn my lesson. I’ve purchased lower amount of clicks and got better results than this guy’s deal. In my humble opinion, you can get sales from solo ads, however, they are low performing and not the best source of quality traffic.
Fortunately for me I’ve discovered a trusted traffic source that I will use from now on. Not only did I get great results, I got outstanding customer service! Their traffic isn’t solo ads, google ads or Facebook ads. Check it out here.
It works better than those sources. Oh by the way, FB is not a fan of money making opportunities and will implement changes next year that will definitely affect internet marketers unless they are savvy and crafty enough to market their offers.
Currently, their offering a black Friday special until Monday night where you can take advantage of their quality traffic packages at discounted rates. Click here to check it out.
About the author:
Calvin Moss is a blogger and home business professional. He is on Facebook, Instagram and Twitter. He lives in New York City with his wife and daughter.