Attraction Marketing 101 On Social Media

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In about 2007-08, A new type of marketing emerged called attraction marketing. The reason for the creation of it is to give network marketers who are struggling to build their business the education to recruit people and other network marketers into their organization without chasing friends and family members. So as a network marketer and now attraction marketer, you can make money from people who join your primary company and those who don’t.

What is attraction marketing?

Attraction Marketing in a nutshell, is when you create a piece of content that solves problems through a blog post or video post. You share it with people who find value in your content. As a result, they become attracted to you through your material. You are now a branded authoritarian. The more content you have the more valuable you become to the marketplace.

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As a network marketer or direct sales professional, you are not just in the business of sales(pushing). You are in the business of attraction(pulling). This is especially if you are doing business on social media. There are several ways that you can use attraction marketing to draw prospects to you just by sharing value. Understand that there is a formula to do attraction marketing that MUST NOT be ignored. Welcome to the RVL formula which stands for:

R-Results post.

V-value post.

L-Lifestyle post.

  1. Results post-People love seeing results that others are getting online. Well maybe not everyone because there are haters who don’t want to see you winning unfortunately. Nevertheless, results posts show that you are doing something right and that you are SERIOUS about your craft. It doesn’t matter how small your results are, post them! Everyone starts small.
  2. Value posts-These posts are the kind that educate, motivate and inspire people through blogging, videos, quotes to take action in their own business or partner with entrepreneurs in business, to create a win-win situation.
  3. Lifestyle posts-Post pictures of you, friends and family out and about doing fun activities, eating at restaurants, going shopping, or on vacation. You want to show people that you are a real human being and a citizen of the world.

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In conclusion

The thing with attraction marketing is that it takes TIME and CONSISTENCY. In addition to the things mentioned above, you can include stories and testimonies from other peoples so well.  In attraction marketing,  about 80% of your time should be spent  giving value and 20% of your time should be posting about your business. Oftentimes, we want to do a little marketing and expect people to click on our links and sign up right away. It doesn’t work like that. This kind of marketing is a free strategy that should be combined with a paid strategy in order to increase results and add to your bottom line.

REMEMBER: it all starts with your profile.

P.S. If you are in business for yourself and are looking to attract more customers and business partners CLICK HERE.

If you are looking for an opportunity CLICK HERE

About the writer:

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Calvin Moss is a writer, blogger and home business professional. He lives in New York City with his wife and daughter. He can be reached on Facebook, Instagram and Twitter.

 

 

 

Success is found in consistency.

There are reasons why people quit. Some of those reasons are fear, unbelief, adversity and others. What usually happens is people will watch a video or read a blog of a guy stating that he got 25 sign ups in three days or something.

When people see this, they try it for a few days. As soon as they do not get identical results, they give up and quit. What folks don’t understand is that there was a process of consistent work that was implemented day in and day out, to get those kind of results.

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No one starts out a six figure earner. You must consistently promote and market YOURSELF. Notice I didn’t say opportunity. You must market yourself.

A lack of consistency contributes to a person quitting and calling this industry a scam. Consistency is not talked about enough. You don’t start something for a month, then stop, thinking any day you’re gonna hit the lottery.

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We have to get rid of this lotto mentality when it comes to network marketing. Rome wasn’t built over night and neither will your business. You can get uncommon results but you have to understand that uncommon results come from uncommon actions.

You have to be able to account for your daily income producing activities period. The truth of the matter is that most people are not reading anything to get better. They are not watching material to learn how to build their business. They don’t listen to training calls or attend conference events. Moreover, they do not connect with people. No wonder why they are not getting the results they want.

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This business is called network marketing. Most people leave the work part out of it. There is a work involved and that work must be done consistently.

To learn more about how my team get consistent results, CLICK HERE

About the author:

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Calvin Moss is a writer/blogger. He is a home business entrepreneur and  online marketer. Mr. Moss lives in New York City with his wife and daughter. He can be connected with on Facebook.

 

Face Book Marketing Mistakes

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Face book is the king of social media. Everyone and their mother seems to be on it. The top three most visited sites are Google, You Tube and of course, face book. Face book is not only a place where people socialize, it is a place where people network and do business. One thing that I notice, is the influx of business opportunity ads and training materials.

Most entrepreneurs advertise their business program all over face book. I’ve done this myself, then stopped. I saw too many people already doing the same thing. In addition, the majority of the programs were the same. Think about this: if ten people are advertising the same business, what separates them from each other?

Why should I join John’s business instead of Joe’s program? This is the question that many prospects have. It is difficult for them to make a decision. It is also a face book mistake that marketers make online. Let’s talk about Face book marketing mistakes.

Face book marketing mistake #1: Advertising the same training programs.

On many face book business pages, reps advertise the same products. Even though their products offer value, there is no difference that would make someone want to join. Instead of advertising the same merchandise out right, mask it with your content. Furthermore, your content should be original.

Face book marketing mistake #2: Not building relationships.

It is a well known fact that people do not like to be sold. When you mention your business at the initial contact, it raises a red flag in your prospect’s mind. When you focus on building a relationship over time, you will begin to gain your prospect’s trust. If your prospect wants some information about your business, all they have to do is look at your face book page or ask you about it.

Face book marketing mistake #3: Getting too personal with prospects at the beginning.

Prospecting online has the same objective as prospecting offline. You want to see if your prospect is open to viewing some business information. The problem is that new distributors are trying to get too personal with prospects upfront. Even after you build relations, understand that it’s a business relationship. Personal relationships are different and require quality time. People naturally will not let you into their lives until they trust you completely. You do not need to know where your prospect’s wife works or the name and location of their kids school. That’s not a question to ask especially on face book.

In conclusion, if you are an entrepreneur and would like to learn how to avoid the number one most dangerous mistake that could ban you from face book, CLICK HERE.

You will receive free training on how the pros dominate face book and avoid a social media nightmare. GO HERE NOW.

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Much Success,

Calvin Moss