Attraction Marketing 101 On Social Media

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In about 2007-08, A new type of marketing emerged called attraction marketing. The reason for the creation of it is to give network marketers who are struggling to build their business the education to recruit people and other network marketers into their organization without chasing friends and family members. So as a network marketer and now attraction marketer, you can make money from people who join your primary company and those who don’t.

What is attraction marketing?

Attraction Marketing in a nutshell, is when you create a piece of content that solves problems through a blog post or video post. You share it with people who find value in your content. As a result, they become attracted to you through your material. You are now a branded authoritarian. The more content you have the more valuable you become to the marketplace.

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As a network marketer or direct sales professional, you are not just in the business of sales(pushing). You are in the business of attraction(pulling). This is especially if you are doing business on social media. There are several ways that you can use attraction marketing to draw prospects to you just by sharing value. Understand that there is a formula to do attraction marketing that MUST NOT be ignored. Welcome to the RVL formula which stands for:

R-Results post.

V-value post.

L-Lifestyle post.

  1. Results post-People love seeing results that others are getting online. Well maybe not everyone because there are haters who don’t want to see you winning unfortunately. Nevertheless, results posts show that you are doing something right and that you are SERIOUS about your craft. It doesn’t matter how small your results are, post them! Everyone starts small.
  2. Value posts-These posts are the kind that educate, motivate and inspire people through blogging, videos, quotes to take action in their own business or partner with entrepreneurs in business, to create a win-win situation.
  3. Lifestyle posts-Post pictures of you, friends and family out and about doing fun activities, eating at restaurants, going shopping, or on vacation. You want to show people that you are a real human being and a citizen of the world.

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In conclusion

The thing with attraction marketing is that it takes TIME and CONSISTENCY. In addition to the things mentioned above, you can include stories and testimonies from other peoples so well.  In attraction marketing,  about 80% of your time should be spent  giving value and 20% of your time should be posting about your business. Oftentimes, we want to do a little marketing and expect people to click on our links and sign up right away. It doesn’t work like that. This kind of marketing is a free strategy that should be combined with a paid strategy in order to increase results and add to your bottom line.

REMEMBER: it all starts with your profile.

P.S. If you are in business for yourself and are looking to attract more customers and business partners CLICK HERE.

If you are looking for an opportunity CLICK HERE

About the writer:

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Calvin Moss is a writer, blogger and home business professional. He lives in New York City with his wife and daughter. He can be reached on Facebook, Instagram and Twitter.

 

 

 

Five things needed to build a successful online business

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Many people have decided to work from home but online. Working online is by far the smartest decision you can make because it allows you the ability to leverage the internet. Over the last five years or so, the online business community has probably doubled in size. Before making a decision to build a business online, there are five things needed to start and grow a successful online business.

Belief

The first thing that is needed is Belief. You have to belief that you are able to become a successful entrepreneur. One of the reasons people quit on their dreams is because they do not belief in themselves. Furthermore, they do not believe in their products or services. If you do not believe in you how do you expect others to believe in you? By the way, no one should ever believe in you more than you believe in yourself. Your belief in yourself is detrimental to your success as an online entrepreneur, especially when there’s so much competition in the marketplace.

A good company

The second thing you need in order to build a successful online business is a good company. You need a company that has a proven track record of producing successful entrepreneurs. In addition, the company must be of good reputation with solid leadership. The success or failure of a company begins and ends with leadership. So make sure you have a good company.

Capture page

The third thing you need is a capture page. Since you are doing business online, you need a capture page to collect people names and email addresses in exchange for the information they requested. Hopefully, you want to collect their phone numbers so you can follow up with them via landline. There are many types of capture pages that you can customize if you prefer. You don’t need to be technical to create a page. Templates are already made so all you have to do is point and click.

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Autoresponder

The fourth thing you will need in order to build a successful online business is an autoresponder. An autoresponder is a business tool that you use to follow up with prospective business partners and/or customers regarding your products and services. There are many autoresponders on the market however not all are created equal. If you are doing marketing online, you definitely need an autoresponder. If not, you are missing a vital part of building relationships with people who you could do business with.

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Paid traffic

Last, but not least, you need paid traffic to build a successful business online. Many people, especially on Facebook, are trying to build their business using free strategies alone. That doesn’t work well if at all. This is because the market place is saturated with a variety of offers. Sadly, many marketers are promoting their websites in places that offer free promotion and guess what? Everyone else is doing the same thing. So what do you think the results are going to be? zero. If you are going to do a for free traffic strategy make sure you implement a paid traffic strategy. This is to support your free efforts until you no longer need paid efforts. Hope that makes sense. If you have no money to invest, you are going to have a difficult time and probably need to get a second job or something to pay for traffic.

Conclusion

These five things will assist you to have a successful online business. All five are essential and cannot be neglected. Success online requires a consistent work ethic. There are more people online than there were five years ago. You are competing for the attention of people who are already bombarded with a variety of offers. Be willing to stand out from the competition and do what it takes to succeed online.

 

If you are looking for an online business CLICK HERE.

If you are already in business but you are looking to brand yourself apart from the crowd CLICK HERE.

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Calvin Moss is an online entrepreneur, blogger and home business professional. He lives in New York City with his wife and daughter. He can be reached on Facebook at http://www.Facebook.com/connectwithcalvin.

photo credit your income advisor and boom social

 

 

 

 

 

 

 

 

 

How to become more attractive to your prospects

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Today, we are talking about how to become more attractive to your prospect. When I say attractive, I’m not talking about physical appearance. I’m talking about professional business.

So here are some ways to become attractive to your prospects.

  1. Become the person you want to work with. People want to work with quality people of like mind who they can get results with. They want to work with people they can trust.
  2. You become more attractive when you share engaging posts, inspirational posts, results and success posts.
  3. The third way you become more attractive is by sharing marketing tips that can help someone even if they are not business partners with you.

So those are some ways to become attractive to your prospects. If you want to learn how to attract people to you and not your business, click here for more information.

About the author:

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Calvin Moss is a writer/blogger and home business entrepreneur. He lives in New York City with his wife and daughter.

 

 

 

The six sins of network marketing

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In networkmarketing, there are rules that you must follow in order to be successful in your business. If you deviate from the rules, you will become frustrated and quit. There are no shortcuts however, people continue to look for them. There are six sins of network marketing that will cost you time and money. The six sins goes as follows:

  1. Jumping from opportunity to opportunity.

I’ve been there. There are people who are in as much as five different companies. Usually what happens is a prospect joins a company and after a while, gets bored. So he or she finds another company to join and the cycle continues. A solid career can not be built this way.

2.  Marketing but not prospecting.

Network marketing activities includes prospecting. Most people spend more time marketing because it’s easier and less painful. Marketing is supposed to compliment your prospecting. You should have a set number of people that you will talk to everyday. This is called projecting. You are projecting the amount of people you will talk to daily, weekly, monthly and yearly. Will you meet your goals every day? Probably not. But you must hold yourself accountable to meet your numbers.

3.  Posting your company products, images all over social media.

Like I said in previous blog posts, people don’t care about your products as much as you do. Continuously posting pictures of your products will not move people to buy them. Every company has been seen before. Maybe not by you,but by someone else. What would make your products more valuable is if they were the only ones that could do what they claim. If that were so, there would be such a demand that manufacturers would have a hard time supplying the need.

4.  Making income claims and/or statements.

At some point or another, you or someone you know, received a call like this: “hi my name is Jill and I was given your name as someone who was looking to make 3 to 5000 dollars per week. Is that something your still interested in?”. When you make income claims, you push people away from you instead of pull. Most people are skeptical as it is, so making these kind of statements will contribute to the stigma on MLM.

5.  Un professionalism.

A big problem I see online from network marketers, is unprofessional behavior and language. This is a business and should be approached as a business. Ratchet, hood and ghetto behavior should be kept away from this industry. It has no place in this business. I suspect sponsors are looking to sign anyone up just to make a buck. I don’t mean to judge anyone, and I know people come from different walks of life. This is where personal development comes in. We must edify the industry with a positive mental and professional attitude.

6. Begging, chasing and convincing.

Network marketing is a profession of opportunity, prosperity and stability. You are not in the business of begging people to look at your opportunity. The key word is opportunity. It’s up to your prospects to recognize what you have. You have the goose that lays the golden eggs. Do not lower your dignity for the sake of getting someone to watch your presentation. Do not chase people around online. Short story, I was friends with a guy on Facebook. Every chat we had, he would try to convince me to join his program, saying “its only $18 to join, just sign up”. So I got fed up and unfriended him. He started sending me friend requests and I ignored them. Don’t beg, chase or convince people. If you do, you will convince them to stay.

In conclusion, these are the six sins of network marketing. There are more. When we commit these sins, we separate ourselves from success.

About the author: 

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Calvin Moss is a writer/blogger and home business entrepreneur. He lives in New York City with his wife and daughter.

 

Why marketing yourself is so important

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One of your first priorities as a home business owner is to develop yourself as a leader. As you develop yourself as a leader, you will begin to market yourself as leader. It is important to understand that people don’t join businesses, they join people. If you look at any top earner online, you will notice that they do not promote their opportunity on the front line. They promote their own content that they created or another leader’s content.

The market place is crowded.

A reason why marketing yourself is so important is because the marketplace is over crowded. Networkers are competing for the attention of the prospect to get him or her into their organization. If you can show why a prospect should join you and not the next guy, you’ll have a greater chance at recruiting that prospect. Of course the prospect has the final say so as to whom he or she will join. You need a way to stand out from the crowd of network marketers who are not giving this any thought. This is very important to consider especially if you are building your business online.

Your company has been seen before but not you.

Every network marketing company has been seen before. It doesn’t matter what you’re promoting. Even if you are promoting an attraction marketing business, it’s been seen before. This is because everyone has the same funnels. However, you haven’t been seen and that’s what make you unique. You personality and professional charm will draw people to you. In addition to your compassion and servant leadership ability. That’s what people want.

Today’s network marketing has leveraged the internet.

More people are getting hip to realizing that in order to succeed online, it’s going to take more than just a link. Many business owners know that a blog and video are powerful tools that can build authority and relationships with prospects. They understand that they can achieve this better than not having anything at all. This is especially true unless they built their business offline.

In conclusion, these are some of the reasons why marketing yourself is so important. You want to market yourself in such a way that will leave an impression on a person you are dealing with, to point that he or she MUST do business with you.

If you want to learn how to market yourself online, you need to get this resource.

Many people are starting to get it that becoming successful particularly online will require some ingenuity. Click here to learn how.

If you ever wanted to learn how to build your business on Facebook but thought you had to pay a ridiculous amount of money that you don’t have, think again! building your business can be done for free if you have the right training. Get access to this home business mastery course for free.

About the author:

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Calvin Moss is a writer/blogger and home business entrepreneur. He lives in New York City with his wife and daughter.

 

Do you need a marketing budget to succeed in your online business?

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A question people have, is do you need a marketing budget to succeed in an online business. Well, the answer to that question is no. I’ll explain why. The reason why you do not need a marketing budget is because of social media. All over the Internet, people are making hundreds of thousands of dollars using free strategies on the Internet. All you need to do is pick a platform that you want to build on and master it. The key is to consistently provide value to your target market.

Video

Video is hot right now and more and more people are realizing the power of making videos. Making videos will help you to grow as an entrepreneur as you provide valuable content to your viewers. Best of all, you can record and share your videos for free. No budget required.

Blogging

Even though everyone and their mom has a blog, blogging is still a good choice. Blogging just like video, can be done without any marketing budget. You can provide ideas and solutions that helps your reader. Blogging is a great way to draw people to you so they can learn more of what you do. Your blog should be packed with content. You can collect leads and recruit people off of your blog!

Relationships

The best of them all, is relationships. The reason I say the best is because connecting with people is what counts. At the end of the day, the only thing that matters is how many people did you connect with. Building relations cost you nothing especially on Facebook. Whether your business is online or not, you are in the people business. Relationships count.

I am giving away a course called “How To Build Your Business On Facebook”. Just request the free video. CLICK HERE if you would like to free get access. As a bonus, I am giving away a seven day home business mastery course FREE OF CHARGE. GET IT HERE.

image courtesy of televox.

 

About the author:

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Calvin Moss is a writer/blogger and home business entrepreneur. He lives in New York City with his wife and daughter.

 

How To Recruit 10 People In 24 Hours(webinar replay) How To Recruit 10 People in 24 Hours – YouTube https://youtu.be/LzHo_no26sY

How To Recruit 10 People in 24 Hours – YouTube

For further info, contact me at harlemdogrunner@me.com and I will send you the direct link.