Can you succeed on social media without any credibility?

social-credibility

One of the questions people have when they are first starting out in business is, can they succeed on social media without any credibility. That’s a very important question to ask because many people want to use social media as a platform for their products and services.

They want to succeed using social marketing because that’s where billions of people are. They want to learn what it takes to win online every time.

Unfortunately, I do not recall reading or watching sufficient content that addresses this matter. As a result, I am going to do my best to answer the question objectively and logically.

So again, the question is can you succeed on social media without any credibility. The answer is both yes and no. I’ll explain my double answer.

Yes you can: 

-if you have have a budget. You have to think of yourself as a multinational corporation. What big business do you know of that doesn’t have a marketing budget? If you’re building a business even online, it doesn’t mean that you don’t need a budget. Successful social media marketers use financial resources to expand their reach and influence. So must you.

I know what you’re thinking. You watched a video of someone who built a six figure business without using any advertising money. Well you and I don’t know ALL of what they did to build that business. So in my opinion, you need to invest some money to build your business. Especially when competition online is greater now than it was years ago.

-if you create content. ILT stands for Invest, Learn, Teach. As a entrepreneur on social media, you should be creating some kind of content that addresses the problems that people are having online regarding their business. Some of those problems could be lead generation, marketing strategies and so on. Content is king. Where do people go for content? Social media. If you create engaging content, you will be successful even if you don’t have any credibility.

No you can’t:

-if you think you can spam your way to success. The majority of internet marketers spam their links all over social media. This is not the way to become successful on social media. This tactic does not increase your credibility, it destroys it. In addition, it makes the marketer look desperate. Why would someone send a link to another person who did not request it? Social media is about being social first and business second. People are smart. They know you have some kind of business that you’re promoting.  They just don’t want to spammed with it. Spam will get your business canned.

-if you promote your company products all over social media. This part has been talked about a lot in many articles and videos. Yet, people still use this as their main marketing strategy. Most network marketing consumable  products have a similar health benefit. So people are not necessarily going to join you because of the products. They are going to join you because they like your uniqueness. Furthermore, your knowledge is what is going to attract them to you because they feel you can help them, not your product. Hope that makes sense.

In conclusion, You can succeed on social media without any credibility. It depends on the time AND money you invest in yourself and business. You get out what you put in plain and simple. Too many people expect to become an overnight sensation on social media and it doesn’t work that way. You will pay your dues especially when no one knows you. If you want to learn what entrepreneurs are doing to become successful on social media, click here

About the Author:

Photo on 12-13-15 at 12.57 PM

Calvin Moss is a blogger and home business professional. He lives in New York city with his wife and daughter in New York City. He can be found on Facebook, Instagram and Twitter.

 

 

 

Why Most people don’t make any money online.

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If you’re like most of us, you came across an advertisement that says learn how you can make x amount of dollars per month. You probably thought it was a scam but you went ahead and took a look at it. You read some testimonials of people who were getting great results but were not sure if you could get them. Maybe those folks are the lucky ones you thought. They probably have a “hook up” you pondered.

While it is normal to have some skepticism, it is abnormal to  be completely close minded especially without doing any objective research. I want to talk about why people don’t make any money online and hopefully shed some light on the matter. I will also talk about the solution to making money online.

Okay, so here’s why most people don’t make any money online:

  1. They think everything is a scam– yes there are a lot of scams online. However, it is YOUR responsibility to do your own due diligence to find out which ones are scams are which ones are not. There are many wonderful opportunities that will allow you to realize your dreams and goals. But you have to examine the company, track record and owners of the company. In doing this often, you will be able to discern better.
  2. Push button mindset– This mindset probably affects about 90% of the marketers online. Sure it would be nice to push a button and get all the sales we want and become millionaires. Unfortunately, that’s not how it works. It seems as if people brought their job mentality to free enterprise and expect to make it big overnight. If they didn’t make it big overnight at their jobs, what makes them think they’re gonna make it big overnight in their own business? Go figure. Furthermore, when they don’t make it big guess what they say? I knew it was a scam.
  3. Don’t want to invest any money in their business- It amazes me that people want to charge top dollar for their products and services but what all the training etc without any investment for free. Only broke people think like that. Real successful people know that they have to invest in themselves and their business. They know that there’s no such thing as everything for nothing in return. While there are good resources that you can get for free, the best resources will cost you. One of the most important assets you have is time. Free will cost you time, paid will save you time. So invest in your business, this is not the lottery.
  4. Don’t want to work with a mentor-I think there was a song by Frank Sinatra titled ” I did it my way”. That’s exactly what most marketers agree to. They want to do it their way instead of working with someone who did it and got results with it. Entrepreneurs work with people who are better entrepreneurs than they are. They are called mentors. We all need mentors who can help us to become better. This is because we don’t know everything and require guidance especially in business. Most of us were taught to become employees by employees not entrepreneurs. In order to go from an employee to an entrepreneur, you need to taught by entrepreneurs.

In conclusion, These are the reasons why most people don’t make any money online. Making money online requires a plan and action consistently. Just like you went to school to consistently to get the degree for the profession you’re hopefully in, the same applies for the entrepreneur. You have to learn before you can earn. However, most people want to earn before they learn and that’s insane.If you seriously want to make money online and are willing to invest in yourself and business click here.

photo image by techgyd

About the author:

Photo on 12-13-15 at 12.57 PM

Calvin Moss is a writer, blogger and home business professional. He lives in New York city with his wife and daughter. He is on Facebook and Instagram.

 

 

 

 

 

 

Why your company website is not enough.

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When we first get started in network marketing, we are given a company replicated website to promote. Typically what we do is go online and start promoting the website on social media. The problem  with replicated websites is that we are all given the same one that says the same thing. Whether we realize it or not, these websites have been seen before. Most marketers are promoting them the wrong way which is one of the reasons people are not signing up.

If you want to sign people up online, please understand that it is going to require some work and ingenuity in many cases. After all, someone did tell them that they are going to make a million dollars in six months. As soon as that didn’t happen, they became reluctant about whether “those things” really work.

Company websites don’t work for the following reasons:

  1. Everyone has them– As mentioned above, if everyone has them, they have been seen before. You need to create pages that no one has used or very few people have used. More importantly, you need to have YOUR OWN message on the website, not a generic message.
  2. Can’t capture emails- company replicated websites can not capture emails so you can follow up with prospects through auto responding messages. The relationship is built and extended through short powerful messages that are created to  educate the prospect to make a decision  to get started. This is important because most people do not make quick business decisions.
  3. Don’t provide value- When I say no value, I’m not speaking of the health and/or financial benefits. I mean providing some content that shares tips on what’s needed to build a successful business.

 

In conclusion, hopefully you have a better understanding of why company replicated websites are not enough. If you are online promoting the same company websites with the same message, then more than likely when prospects sees it, they ignore it. You have to bring something different to the table of marketing. Instead of branding themselves, marketers are branding their companies. That doesn’t make sense because their companies are already branded.

Learn how to create capture pages and apply your own unique message on them. Learn how to create copy that provides solutions to your prospects problems. In addition, generate  leads, manage and follow up with them using this app. It’s like your own personal assistant that you download to your cellphone to keep you abreast of what’s going on in your business. The best thing about it, is that it doesn’t matter what business or product you’re promoting.

If you do this, you will win online. Just posting your link is not enough because everyone has a link. What is going to distinguish you from the rest?  You’ve got to invest in yourself and business. Learn and implement internet marketing strategies so you will have the results you’re looking for. Most people don’t have the time to build offline so online is the best course of action. Don’t be like the 90% who fail online. Do what the winners do to win.

About the author:

Photo on 12-13-15 at 12.57 PM

Calvin Moss is a blogger and home business professional. He lives in New York with his wife and daughter. He is on Instagram and Facebook.

 

 

 

 

 

 

 

Why Blogging Is Important For Your Network Marketing Home Business

Blogging is important for several reasons. First, blogging allows you to build rapport with your prospects easier than calling leads. Cold calling leads is not the best way to build a business. The reason why cold calling is not best is because prospects don’t know you. In addition to that, prospects do not want to be bothered with phone calls, especially during dinner time. A blog gives your prospect the time to read about you and your work, then decide whether or not if they want to work with you. When a prospect knows more about you, they lower their guard. The more you blog, the more prospects learn. The more they learn, the more inclined they are to join with you.

The second reason why having a blog is important is because blogging establishes you as an authority. When people decide to start a home business, they want to get started with someone who knows how to do this business. Most new beginners don’t want to call leads and prospect in malls. Moreover, prospects don’t want to call friends and family. By blogging, you can offer alternative solutions to help business associates recruit reps instead of using old school tactics.

The third reason why blogging is imperative for a home business is because it helps you to generate leads faster and easier. Instead of chasing prospects to join your MLM, why not have prospects chase you? When you have a steady flow of leads, you position yourself for better success.

The fourth reason why blogging is essential for your network marketing business is because blogging will market your profile more efficiently. The more you market, the greater the exposure you will receive. Marketing is vital to your business. What 95% of home business owners do is market their opportunity. As a result, prospects disregard those unsolicited links of net workers they do not know.

In conclusion, having a blog is a must for your network marketing business. Not only will you position yourself as a leader, you will increase your sign ups and sales.

Much Success,

Calvin Moss

Harlemdogrunner@me.com

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