Is building a business offline still effective?

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In today’s post, I want to talk about whether or not building your business offline is still effective. Currently, there is a train of thought in the industry that says old school network marketing is dead. Many online “gurus” say that cold calling is dead or the three feet rule is old news. Nothing could be further from the truth. Those strategies still work and always will as long as people exist. No someone may say “wait a minute, I live in a town of only a thousand people, how could that work for me”? The answer is to use online strategies, work your town and go out of town if that is realistically doable.

In my opinion, attraction marketing doesn’t mean that you completely disregard human interaction. Network marketing is still a face to face business. If you think about it, all of the top seven figure earners in MLM built their business offline first and used attraction marketing to leverage their success and credibility. I’m a fan of online network marketing by all means. I just believe that traditional marketing produces results because we are in the people business. People are online and offline.

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I also believe that what you are marketing makes a difference. Some products and services are better promoted offline. For example if you have a physical product that you can give out as a sample  you will have better success. People love the free things so all you have to do is give your product out. Online, people are a little reluctant to give you their personal information. This is because they do not know you and you lack credibility.

In conclusion, building your business online is still effective because people still like to interact with each other. Can you imagine a world where there is no human contact and everything you need must be done online? No matter whether you are doing offline or online marketing, you still have to sell. Unfortunately, many online marketers think you don’t have to sell. That’s simply not true. You are selling business systems, sales funnels. Don’t allow technology to rob you of building real and lasting relationships.

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About the author:

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Calvin Moss is a blogger and home business owner. He lives in New York City with his wife and daughter. Mr. Moss can be found on Facebook, Twitter and Instagram.

It’s not really about your product or service. It’s about the dream.

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When people initially start a business, they base the product or service as the determining factor. While it is normal to base your decision on the product or service, it’s really not about your product or service. The majority of network marketing  companies are very good with exceptional products and services. As long as there is a market, you will have a profitable product and service.

When I first got started, I thought it was all about the product. I focused solely on getting people on the product hoping that they would become business partners after seeing how great my product made them feel. Don’t get me wrong, that technique still works. However, I quickly realized that no matter how “great” my product was, not everyone had an interest in it. Not to get off subject, but some people are very skeptical. The last thing you want to do is prove to a skeptic that your business works. They will prove to you that it doesn’t work by doing nothing.

As a marketer, I believe it’s important to not focus so much on the product or service but   focus on the dream.  It’s the dream that people want. They want to travel more and be home with their families. In addition, they want to spend their time without having a boss over their back(no offense to bosses). Network marketing gives you back your life so to speak. Most people don’t like their jobs nor do they like getting up early to go to them. It explains why so many people are grouchy in the morning.

In conclusion, it’s not so much about your product or your service. It’s about the dream. What would life be like if you were living your dream? What would it look like? Think about that for a moment. Make it as vivid as possible. When you assist other people to live their dream, you will live yours.

About the author:

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Calvin Moss is a writer, blogger and home business professional. He lives in New York City with his wife and daughter. He is on Facebook, Instagram and Twitter.

 

 

Five things needed to build a successful online business

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Many people have decided to work from home but online. Working online is by far the smartest decision you can make because it allows you the ability to leverage the internet. Over the last five years or so, the online business community has probably doubled in size. Before making a decision to build a business online, there are five things needed to start and grow a successful online business.

Belief

The first thing that is needed is Belief. You have to belief that you are able to become a successful entrepreneur. One of the reasons people quit on their dreams is because they do not belief in themselves. Furthermore, they do not believe in their products or services. If you do not believe in you how do you expect others to believe in you? By the way, no one should ever believe in you more than you believe in yourself. Your belief in yourself is detrimental to your success as an online entrepreneur, especially when there’s so much competition in the marketplace.

A good company

The second thing you need in order to build a successful online business is a good company. You need a company that has a proven track record of producing successful entrepreneurs. In addition, the company must be of good reputation with solid leadership. The success or failure of a company begins and ends with leadership. So make sure you have a good company.

Capture page

The third thing you need is a capture page. Since you are doing business online, you need a capture page to collect people names and email addresses in exchange for the information they requested. Hopefully, you want to collect their phone numbers so you can follow up with them via landline. There are many types of capture pages that you can customize if you prefer. You don’t need to be technical to create a page. Templates are already made so all you have to do is point and click.

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Autoresponder

The fourth thing you will need in order to build a successful online business is an autoresponder. An autoresponder is a business tool that you use to follow up with prospective business partners and/or customers regarding your products and services. There are many autoresponders on the market however not all are created equal. If you are doing marketing online, you definitely need an autoresponder. If not, you are missing a vital part of building relationships with people who you could do business with.

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Paid traffic

Last, but not least, you need paid traffic to build a successful business online. Many people, especially on Facebook, are trying to build their business using free strategies alone. That doesn’t work well if at all. This is because the market place is saturated with a variety of offers. Sadly, many marketers are promoting their websites in places that offer free promotion and guess what? Everyone else is doing the same thing. So what do you think the results are going to be? zero. If you are going to do a for free traffic strategy make sure you implement a paid traffic strategy. This is to support your free efforts until you no longer need paid efforts. Hope that makes sense. If you have no money to invest, you are going to have a difficult time and probably need to get a second job or something to pay for traffic.

Conclusion

These five things will assist you to have a successful online business. All five are essential and cannot be neglected. Success online requires a consistent work ethic. There are more people online than there were five years ago. You are competing for the attention of people who are already bombarded with a variety of offers. Be willing to stand out from the competition and do what it takes to succeed online.

 

If you are looking for an online business CLICK HERE.

If you are already in business but you are looking to brand yourself apart from the crowd CLICK HERE.

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Calvin Moss is an online entrepreneur, blogger and home business professional. He lives in New York City with his wife and daughter. He can be reached on Facebook at http://www.Facebook.com/connectwithcalvin.

photo credit your income advisor and boom social

 

 

 

 

 

 

 

 

 

Two reasons why people are not successful in MLM

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It is said that approximately 97% of people who are in a network marketing or MLM company do not succeed. The question I have is why are not more people succeeding in network marketing? If people are succeeding, that means anyone can succeed. Then I looked at the business habits that the individuals who are successful have, and the habits that unsuccessful people have.

There was a HUGE difference. The successful ones were reading books, exercising, creating content and connecting with 10plus people per day.  Then I looked at the habits of the unsuccessful. They did no reading, didn’t create any content or give away anything of value. Rarely, did the unsuccessful connect with people. They worked their businesses when they felt like it. Nor did they attend conferences or training calls.

I want to address two of the popular reasons why people are unsuccessful and hopefully get people to see what they need to work on.

Starting and stopping

when most people get started in MLM, they tell everyone they know about this great opportunity they found. They’re reading the books that their sponsor recommended, listen to training calls and save some money to attend live events. After hearing no repeatedly and getting no shows, slowly network marketers become lazy and complacent with their business. Too much rejection and adversity causes them to stop working. So they take a break and that break turns into quitting.

Starting and stopping doesn’t build momentum. It actually stops your growth personally and professionally. There is no way to achieve any goal by starting and stopping. In addition to that, it becomes a habit. Starting and stopping leads to network marketers to believe that this business doesn’t work especially after they “tried”working the business but nothing is working.

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Have nothing to offer

Another reason why people are unsuccessful is because they have nothing to offer. Most reps only have a company link as every other rep and nothing more. You have to give people a reason to join you. A link is not enough. In order to successful in network marketing, especially online, you need to have something to offer. Some kind of training on how to build your business on Facebook for example, is very value. If you don’t have a training of your own, you can leverage someone else’s training.

When you have training material that shows how to build a business, prospects are going to say this guy knows what he’s talking about, and will more likely join you because you gave them ideas on how to build their business. Keep in mind that the training that you offer must be different than the training that your company offers.

If you want a access to a home business training that can help you get results, I am giving away free training on how to build your business on Facebook. In addition to that, I am giving away a BONUS course. It’s a seven day home business mastery course that will put you in the winner’s circle right now. CLICK HERE to access all of this training for free.

About the author:

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Calvin Moss is a writer/blogger and home business entrepreneur. He lives in New York City with his wife and daughter.

 

 

 

Building A Business Takes Time

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Building a business takes time. It requires patience and persistence. One of the challenges that we all have as business owners is the desire to build fast. While building fast is good, we must keep in mind that there is a process involved. If you ask any top earner, what made them successful, they will talk about the journey they had to take. Who wouldn’t want a six figure business built over night? Who wouldn’t a shortened learning curve? Thankfully, I am part of an online marketing community that shortens the learning curve.

By building a business the fast way, we cheat ourselves out of valuable experience success is obtained through the experience. One of the reasons why people quit is because they expect to build their business fast. They read articles and watch videos that make grandiose statements about making tons of money in a short time. You can make that kind of money BUT it depends on your influence and/or marketing budget.

We live in a microwave society. We want things fast and we want them now. Building a business takes time. There are no shortcuts to success. You have to think, learn and do. All components are critical to business success. Entrepreneurship requires that you learn a different set of skills. Do not allow yourself to become overwhelmed with too much information at once. Since building a business takes time, take your time.

In conclusion, building a business takes time. You will reap what you sow but not instantly. Keep educating yourself and most of all don’t quit.

If you are serious about a business and are tired of struggling financially, watch a free training that could set you on the path to financial achievement.

== >Click here.

There, you will see information that will help you build your business so long as you take consistent action. Learn how people from all walks of life are building their business on and offline.

== > watch the 19 minute video presentation to see what these individuals are doing differently than the average Joe.

Image credit: Thom Rigsby

Much success,

Calvin Moss

Network Marketing IS The Dream

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Network marketing is a business model that has been around for decades. It’s a business for people who like helping other people. The business model offers top notch products to consumers around the world, who have a desire to improve the quality of their lives. Examples of these products are health and wellness, financial services, travel services etc. Network marketing is a solution for individuals looking for an alternative to the traditional 9 to 5.

There are uneducated people who call network marketing a pyramid scheme. To be perfectly clear, a pyramid scheme is when money is changing hands but there is no legitimate product being moved or service fulfilled. These schemes are partly what gives network marketing a bad rap. Unethical programs like these pollute our industry giving people a negative outlook on our profession.

The other part that gives network marketing a poor image is bad business people. Let’s be honest, there are bad people in every industry so network marketing is no exception. One must associate him or herself with the good people and be held personally accountable for their own success.

Some people feel that the type of product you have makes the difference in network marketing. I believe that it’s not so much about the product nor has it ever been. It’s about the dream, plain and simple. It’s also about people since people are the ones with money. Personally speaking, it’s about the dream. I dream of the people I can help effectively and the things I can do politically.

Network marketing has made it possible for the average person who doesn’t have much money to dream again. Most people have given up on their dreams. The American dream of owning a home and retiring in style is becoming an American nightmare. I see many people working past their retirement age and are afraid that they STILL will not be able to retire. Yet, the folks who are retired now have to go out and find another job just to supplement their retirement incomes. What kind of retirement is that? I believe that corporate America and the public sector are the enemies of the poor and the middle class because most well paying jobs that existed decades ago, are now in India and china. Far easterners are being paid less than half of what Americans use to earn.

In conclusion, when people wake up and join network marketing, they are choosing freedom over security which by the way, doesn’t exist anymore. The home business industry is the last chance for the common man who wants to take his financial life back from the dictatorship of corporate America and the public sector. Choose freedom or choose slavery by default. Network marketing is the dream that can take you from where you are now to where you want to be in the future.

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Much Success

Calvin Moss

http://calvin.coffeemillions.com

 

Why Blogging Is Important For Your Network Marketing Home Business

Blogging is important for several reasons. First, blogging allows you to build rapport with your prospects easier than calling leads. Cold calling leads is not the best way to build a business. The reason why cold calling is not best is because prospects don’t know you. In addition to that, prospects do not want to be bothered with phone calls, especially during dinner time. A blog gives your prospect the time to read about you and your work, then decide whether or not if they want to work with you. When a prospect knows more about you, they lower their guard. The more you blog, the more prospects learn. The more they learn, the more inclined they are to join with you.

The second reason why having a blog is important is because blogging establishes you as an authority. When people decide to start a home business, they want to get started with someone who knows how to do this business. Most new beginners don’t want to call leads and prospect in malls. Moreover, prospects don’t want to call friends and family. By blogging, you can offer alternative solutions to help business associates recruit reps instead of using old school tactics.

The third reason why blogging is imperative for a home business is because it helps you to generate leads faster and easier. Instead of chasing prospects to join your MLM, why not have prospects chase you? When you have a steady flow of leads, you position yourself for better success.

The fourth reason why blogging is essential for your network marketing business is because blogging will market your profile more efficiently. The more you market, the greater the exposure you will receive. Marketing is vital to your business. What 95% of home business owners do is market their opportunity. As a result, prospects disregard those unsolicited links of net workers they do not know.

In conclusion, having a blog is a must for your network marketing business. Not only will you position yourself as a leader, you will increase your sign ups and sales.

Much Success,

Calvin Moss

Harlemdogrunner@me.com

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