The Truth About Solo Ads

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Okay for this article I’m going to be completely honest and tell you the truth about solo ads. This post is not going to be long at all. I’m going to say what I want to say and leave it at that. This article is based upon my personal experience and may be much different from yours and that’s okay. It may seem like i’m ranting a little but I want to be honest and hopefully save you some time and money.

What are solo ads?

Solo ads, in a nutshell, are basically Money making or internet marketing opportunity ads that a seller posts online. The visitor sees the ad, has an interest, and fills out a form wanting to know how to make money online. The seller collects their email and name and sells it to the purchaser (you and me)for as low as 5o cents to as much as 1.50 per click.The seller has lots of names and email addresses of people who want info on a money making opportunity. As soon as you make your purchase of clicks that you want, your opportunity will be shown to the people who requested more information based on the amount of clicks you bought. Your program will be shown via email. If the visitor, otherwise known as the prospect, likes your opportunity, they will invest in the business and you will have a sale.

Pros and Cons

Obviously there are pros and cons with solo ads just like anything else right? First I’ll start with the pros. Solo ads are probably the fastest way to build your list. The bigger your list, the greater the chance you stand to make a lot of money. Some people say the money is in the list. I think the money is in the value that you offer to your list. With a single purchase, you can have hundreds of leads going through your funnel. The key word here is leverage. If you don’t have much money to invest, you can buy a solo ad for as low as 4o, 50 bucks.

The Cons of solo ads are you can lose a lot of money by buying solos that are crap. Some solo ad sellers are scamming purchasers out of their money by selling old leads or clicks. Sometimes these clicks are bots. The thing that I don’t like is if you get clicks that do not convert to sales, there is really no remedy. You have to take a loss. The thing with solo ads is that you never know what kind of traffic your getting or if they are really targeted as the sellers claim they are. You may get one sale out of one hundred clicks but it is what it is. It’s the risk you take.

In conclusion, This is the truth about solo ads in my opinion. Again, your experience may be different. I want to share a story with you in regards to solo ads. I’ve purchased quite a few solo ads from different vendors. I want to share the one big loss that really opened my eyes and revealed to me the truth about solo ads. I recently purchased 500 clicks from a guy that calls himself the king of solo ads. He’s known as the go to guy for solo ads.

Anyway, it was my first run with him so I decided to take the leap of faith and put up 700 bucks for 500 clicks. While I did get about a 4o-50% opt in, I only got one upfront sale! Now “what a minute” I thought to myself. This guy who is supposed to be the solo ad guru produced average results for me. I was expecting at least 4-5 upfront sales but it didn’t happen that way. I

t was shocking because he’s considered “the guy”. Boy did I learn my lesson. I’ve purchased lower amount of clicks and got better results than this guy’s deal. In my humble opinion, you can get sales from solo ads, however, they are low performing and not the best source of quality traffic.

Fortunately for me I’ve discovered a trusted traffic source that I will use from now on. Not only did I get great results, I got outstanding customer service! Their traffic isn’t solo ads, google ads or Facebook ads. Check it out here.

It works better than those sources. Oh by the way, FB is not a fan of money making opportunities and will implement changes next year that will definitely affect internet marketers unless they are savvy and crafty enough to market their offers.

Currently, their offering a black Friday special until Monday night where you can take advantage of their quality traffic packages at discounted rates. Click here to check it out.

About the author:

Calvin Moss is a blogger and home business professional. He is on Facebook, Instagram and Twitter. He lives in New York City with his wife and daughter.

Photo on 12-13-15 at 12.57 PM

 

 

 

 

 

 

 

 

 

 

Why People Don’t Want To Be Sold

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Life is a business of confidence and experiences. Life is also a business of selling. If you think about it, you were involved in selling the majority of your life. If not, you wouldn’t have a job. Neither would you have a spouse or significant other.

People are consumers. In order to consume, someone has to sell you something. Even though we like buying, we don’t want to be sold anything. Sounds weird doesn’t it? I want to talk about why people don’t want to be sold. There are several reasons which I will cover.

Sales people are annoying.

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The first reason why I feel people don’t like to be sold is sales people are annoying. Although I am a sales rep, I have to agree there is some truth in that statement. We all recieve phone calls from sales people offering the latest and greatest products that money can buy. People don’t want to be called repititiously. I can’t recall the number of times a rep called me trying to sell me something. If you are in sales, do not annoy people by continuing to call them. This is not good practice and does not make you credible in a prospects eyes.

People don’t like to be pressured.

The second reason why people do not want to be sold is pressure. I understand that you have to create a sense of urgency. However, I feel that if you press people into buying, they are going to say no, or they will buy and then ask for a refund later. Pressuring prospects to buy makes them think that what you are offering is not legitimate. Do not pressure people into your products and services. Again, not good practice.

Prospects want to control the buying process.

Prospects want to control the buying process meaning, they want to decide for themselves what they want to buy and how much they are going to spend. This is of course after you presented your offers first. Prospects want to buy at their own will and should. If you notice on Facebook for example, people are spamming their offers. When you spam your offer, you are sending unsolicited information to folks who never requested it. If a prospect buy something, they will do so at their leisure AFTER you provided value on why they should buy.

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In conclusion, these are some of the reasons why prospects do not want to be sold. People are naturally skeptical anyway. Never beg or convince prospects to buy. If someone wants your products, they will let you know.

photo credit: jee jee aasifir and business 2 business community

About the author:

Calvin Moss is a writer/blogger. He is also a home business entrepreneur. Mr. Moss lives in New York City with his wife and daughter.

How To Build Trust Quickly With Any Prospect

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One of the greatest abilities to have in business, the ability to build trust quickly with any prospect. People normally do business with people they know and trust. Building trust is difficult because there are a lot of untrustworthy people in business. Trust is hard to gain and easy to lose. People are naturally skeptical to begin with. So let’s learn how to build trust quickly with any prospect.

The first way to build trust quickly with any prospect is to be honest. Prospects need to know what is required of them in order to succeed as distributors. They must be informed that most people they talk and market to, will NOT be interested in their products and services. In addition, your prospects must be comfortable with hearing the word no. Moreover, candidates for your business must clearly understand that there are costs involved as an investment expense for doing business.

A second way on how to build trust quickly with any prospect is to establish a relationship. Network marketing is known as relationship marketing. For this reason, we are taught to build relationships first. Most of us are familiar with the F.O.R.M. formula. F stands for family. O stands for occupation. R stands for recreation. M stands for message. If you built a relationship with a prospect, you can testify that the formula works.

A third way on how to build trust quickly with any prospect is to show them you care. There is an ole’ saying that goes, people don’t care how much you know until they know how much you care. It is not about you, it is about them. If you concern yourself with only making money, you will be on your way out of business. Prospects can spot greed a mile away. If your prospects do not understand something, tell them to take notes and go over what they saw with them. When people spend their hard earned money with you, they want to feel like you care about their personal success. If you do not care, they will find someone who does.

The fourth way on how to build trust quickly with any prospect is through testimonials. Testimonials are statements of edification made about the service of the person being edified. A testimony quickly builds trust for your prospect because there is a positive record of proof regarding your service to others.

In concluding, these are four ways to quickly build trust with any prospect. It’s important that you keep your word. If you tell a prospect that you’re going to help them when they get started, make sure you do so. If a prospect mistrust you, they will automatically mistrust the industry.

Photo credit: docusign

Much success,

Calvin Moss