Can you succeed on social media without any credibility?

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One of the questions people have when they are first starting out in business is, can they succeed on social media without any credibility. That’s a very important question to ask because many people want to use social media as a platform for their products and services.

They want to succeed using social marketing because that’s where billions of people are. They want to learn what it takes to win online every time.

Unfortunately, I do not recall reading or watching sufficient content that addresses this matter. As a result, I am going to do my best to answer the question objectively and logically.

So again, the question is can you succeed on social media without any credibility. The answer is both yes and no. I’ll explain my double answer.

Yes you can: 

-if you have have a budget. You have to think of yourself as a multinational corporation. What big business do you know of that doesn’t have a marketing budget? If you’re building a business even online, it doesn’t mean that you don’t need a budget. Successful social media marketers use financial resources to expand their reach and influence. So must you.

I know what you’re thinking. You watched a video of someone who built a six figure business without using any advertising money. Well you and I don’t know ALL of what they did to build that business. So in my opinion, you need to invest some money to build your business. Especially when competition online is greater now than it was years ago.

-if you create content. ILT stands for Invest, Learn, Teach. As a entrepreneur on social media, you should be creating some kind of content that addresses the problems that people are having online regarding their business. Some of those problems could be lead generation, marketing strategies and so on. Content is king. Where do people go for content? Social media. If you create engaging content, you will be successful even if you don’t have any credibility.

No you can’t:

-if you think you can spam your way to success. The majority of internet marketers spam their links all over social media. This is not the way to become successful on social media. This tactic does not increase your credibility, it destroys it. In addition, it makes the marketer look desperate. Why would someone send a link to another person who did not request it? Social media is about being social first and business second. People are smart. They know you have some kind of business that you’re promoting.  They just don’t want to spammed with it. Spam will get your business canned.

-if you promote your company products all over social media. This part has been talked about a lot in many articles and videos. Yet, people still use this as their main marketing strategy. Most network marketing consumable  products have a similar health benefit. So people are not necessarily going to join you because of the products. They are going to join you because they like your uniqueness. Furthermore, your knowledge is what is going to attract them to you because they feel you can help them, not your product. Hope that makes sense.

In conclusion, You can succeed on social media without any credibility. It depends on the time AND money you invest in yourself and business. You get out what you put in plain and simple. Too many people expect to become an overnight sensation on social media and it doesn’t work that way. You will pay your dues especially when no one knows you. If you want to learn what entrepreneurs are doing to become successful on social media, click here

About the Author:

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Calvin Moss is a blogger and home business professional. He lives in New York city with his wife and daughter in New York City. He can be found on Facebook, Instagram and Twitter.

 

 

 

Face Book Marketing Mistakes

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Face book is the king of social media. Everyone and their mother seems to be on it. The top three most visited sites are Google, You Tube and of course, face book. Face book is not only a place where people socialize, it is a place where people network and do business. One thing that I notice, is the influx of business opportunity ads and training materials.

Most entrepreneurs advertise their business program all over face book. I’ve done this myself, then stopped. I saw too many people already doing the same thing. In addition, the majority of the programs were the same. Think about this: if ten people are advertising the same business, what separates them from each other?

Why should I join John’s business instead of Joe’s program? This is the question that many prospects have. It is difficult for them to make a decision. It is also a face book mistake that marketers make online. Let’s talk about Face book marketing mistakes.

Face book marketing mistake #1: Advertising the same training programs.

On many face book business pages, reps advertise the same products. Even though their products offer value, there is no difference that would make someone want to join. Instead of advertising the same merchandise out right, mask it with your content. Furthermore, your content should be original.

Face book marketing mistake #2: Not building relationships.

It is a well known fact that people do not like to be sold. When you mention your business at the initial contact, it raises a red flag in your prospect’s mind. When you focus on building a relationship over time, you will begin to gain your prospect’s trust. If your prospect wants some information about your business, all they have to do is look at your face book page or ask you about it.

Face book marketing mistake #3: Getting too personal with prospects at the beginning.

Prospecting online has the same objective as prospecting offline. You want to see if your prospect is open to viewing some business information. The problem is that new distributors are trying to get too personal with prospects upfront. Even after you build relations, understand that it’s a business relationship. Personal relationships are different and require quality time. People naturally will not let you into their lives until they trust you completely. You do not need to know where your prospect’s wife works or the name and location of their kids school. That’s not a question to ask especially on face book.

In conclusion, if you are an entrepreneur and would like to learn how to avoid the number one most dangerous mistake that could ban you from face book, CLICK HERE.

You will receive free training on how the pros dominate face book and avoid a social media nightmare. GO HERE NOW.

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Much Success,

Calvin Moss