Can you succeed on social media without any credibility?

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One of the questions people have when they are first starting out in business is, can they succeed on social media without any credibility. That’s a very important question to ask because many people want to use social media as a platform for their products and services.

They want to succeed using social marketing because that’s where billions of people are. They want to learn what it takes to win online every time.

Unfortunately, I do not recall reading or watching sufficient content that addresses this matter. As a result, I am going to do my best to answer the question objectively and logically.

So again, the question is can you succeed on social media without any credibility. The answer is both yes and no. I’ll explain my double answer.

Yes you can: 

-if you have have a budget. You have to think of yourself as a multinational corporation. What big business do you know of that doesn’t have a marketing budget? If you’re building a business even online, it doesn’t mean that you don’t need a budget. Successful social media marketers use financial resources to expand their reach and influence. So must you.

I know what you’re thinking. You watched a video of someone who built a six figure business without using any advertising money. Well you and I don’t know ALL of what they did to build that business. So in my opinion, you need to invest some money to build your business. Especially when competition online is greater now than it was years ago.

-if you create content. ILT stands for Invest, Learn, Teach. As a entrepreneur on social media, you should be creating some kind of content that addresses the problems that people are having online regarding their business. Some of those problems could be lead generation, marketing strategies and so on. Content is king. Where do people go for content? Social media. If you create engaging content, you will be successful even if you don’t have any credibility.

No you can’t:

-if you think you can spam your way to success. The majority of internet marketers spam their links all over social media. This is not the way to become successful on social media. This tactic does not increase your credibility, it destroys it. In addition, it makes the marketer look desperate. Why would someone send a link to another person who did not request it? Social media is about being social first and business second. People are smart. They know you have some kind of business that you’re promoting.  They just don’t want to spammed with it. Spam will get your business canned.

-if you promote your company products all over social media. This part has been talked about a lot in many articles and videos. Yet, people still use this as their main marketing strategy. Most network marketing consumable  products have a similar health benefit. So people are not necessarily going to join you because of the products. They are going to join you because they like your uniqueness. Furthermore, your knowledge is what is going to attract them to you because they feel you can help them, not your product. Hope that makes sense.

In conclusion, You can succeed on social media without any credibility. It depends on the time AND money you invest in yourself and business. You get out what you put in plain and simple. Too many people expect to become an overnight sensation on social media and it doesn’t work that way. You will pay your dues especially when no one knows you. If you want to learn what entrepreneurs are doing to become successful on social media, click here

About the Author:

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Calvin Moss is a blogger and home business professional. He lives in New York city with his wife and daughter in New York City. He can be found on Facebook, Instagram and Twitter.

 

 

 

Does Posting In Facebook Groups Really Work?

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Does posting in Facebook groups really work? That must be the ten thousand dollar question. I believe there are two answers to that question and I will explain why. Yes, posting in Facebook groups work. However, it depends on what and where you’re posting. If you look on Facebook, you’ll notice people posting negativity along with their business opportunity. You can’t mix the sweet and the sour together because it sends the wrong message to your prospects.

What works on Facebook? Inspirational/motivational quotes. They are awesome for personal and business matters. You can get them online however, I do believe you should create your own as well. This is what separates the leaders from the followers although we all start off as followers. If you want to brand yourself on Facebook, you must post information that provides value. Many people look for posts to share on their timeline that promotes empowerment. As you share value, people will begin to comment and direct message you saying thanks for the inspiration!

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What doesn’t work on Facebook? Spam. From time to time, someone will post an income program on my timeline. I consider it spam because I did not request it. Nor did I give permission for it to be posted on my page. I also learned that mesaging people who you are not friends with about your business opportunity is also spam. Please stop this. No matter how many times the following statement is preached, people still don’t get it: build relationships first BEFORE sending your link. If someone wants your link, they will ask for it. Just because someone accepts your friend request, does not mean you should send them your unsolicited link. There is nothing wrong with building rapport and asking first. Spamming in Facebook groups doesn’t work because everyone is doing the same thing. Most groups are nothing but spam fests. If a prospect visits these groups, he or she would be confused.

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In conclusion, does posting in Facebook groups really work? Yes if you are providing value and no, if you’re not. It depends on what and where you’re posting. Unfortunately, some of these groups are useless. Around 80% of your content should be value based and 20% should be promotion. When you do this, you will be looked upon as a leader not a spammer.

photo credit: Internet news, orange netwig, rswebsols

About the author:

Calvin Moss is a writer/blogger and home business professional. He lives in New York City with his wife and daughter.

The Importance Of Creating Value Based Content

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Creating content is very important for the success of your home business. This is especially true if you are building your business online. It is said that content is king. Creative content is king forever. As a marketer, you should be offering value to your subscribers and visitors. One of the common problems you’ll see online is spam. Marketers are spamming their links to people without building relationships. A friend of mine who went to school to build webpages told me this some time ago. Did I listen, of course not. I learned the hard way. Valuable content is important because it offers solutions to people’s problems. In addition, this kind of content brands you as a credible source of information. People who are building a business will be able to implement your strategies and build relationships BEFORE sending their links to prospects.

The importance of value based content. It is what separates the professional from the United professional. It distinguishes the determined from the frustrated. Keep in mind that you do not have to completely create your very own content. You can use other marketers content and add your personality to it. It can be in the form of a video or blog post. It doesn’t matter as long as you offer value.

The days of you hounding people to look at your opportunity are over unless you have influence and a supportive warm market. Most marketers don’t have either so creating content should be considered. Now, some people will say oh, I don’t want to get involved in writing or making videos. You don’t have to. Just know that you’ll increase the chances of putting yourself into the category of network marketers who wind up quitting and calling MLM a scam.

In conclusion, understand the importance of creating value based content. When you do, you can’t help but attract people to you. Individuals will want to know what it is that you are involved with. If they like the value you’re offering, they will eventually recruit themselves. On a weekly basis, I get people asking me what I do. That’s how you want to position yourself. Just remember that your content is a magnet, not your opportunity.

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photo credit: marketo and ruaditgital

Calvin Moss

about the author:

Calvin Moss is a writer and blogger. His work can be seen at http://www.calvinmosspro.com. He is a home business owner and marketer. He lives in New York City with his wife and daughter. Mr. Moss can be found on Facebook, Instagram and Twitter.

Brand Yourself

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Branding yourself is important if you are seeking to establish yourself as a leader. This is especially true online. Nowadays, it is not enough just to promote a product. You must promote yourself. There is a difference between marketing and branding. Marketing is about getting exposure and expanding it for a particular product or service. Branding involves establishing your credibility and authority in the marketplace. In essence, you are stating that you are the leader that people are looking for. It is important to understand that the people who make the most money in business, branded themselves first.

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If you look in many of the Facebook groups, people are spamming their opportunity. Spamming clearly doesn’t work. If you and I are in the same company, promoting the same product, what separates you from me? Nothing! However, if I brand myself, that will make all the difference. This is what you want to do. If a company goes bankrupt, you can start another organization and continue to do well because you branded yourself. Mr. Donald Trump went bankrupt several times yet, he’s a billionaire. That’s because he first branded himself through knowledge. He knows how to make money and does it. Banks will still loan him money because he doesn’t need it. Did you catch that? Brand yourself. Everyone who is successful branded themselves. That’s why having a blog is important. You may be saying to yourself, “everyone has a blog!”. True, but not all bloggers are unique.

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In closing, brand yourself. You inc is what counts. Have you ever heard of ITL? It stands for Invest, Learn, Teach. This is what successful brands do. Create some form of content that can be shared. As you consistently share value, which is what many people don’t do, you will attract more people to your brand.

Photo credit: purduecco, common core money and nateleung

Calvin Moss

How To Build Credibility Online With Content Marketing

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Today, we are going to Talk about how to build credibility online with content marketing. Content is critical to the success of your online business. People are looking for valuable information online, so it’s important to create content that matters. I will assist you on how to build credibility online with content marketing.

The first way to build credibility online with content marketing is to come up with good content! It is said that content is king. Since content is king, providing the need for content is crucial. As you provide this need, you will become known a credible source. Your material should address a particular problem by providing solutions to it. As a home business coach, you are telling the world that you are a solutions provider. You’re indicating that you are an expert and know what you’re doing.

Another way to build credibility online is to be willing to write for other blog owners. Facebook has many blogging groups. Some are public and others are private. When you join these social platforms and write good content, you will build your credibility online. Blogging by far, is one of the best ways to get content out to a particular audience.

Have you ever written an article for ezinearticles.com? When you provide material that is useful to their audience, you will gain credibility. Ezinearticles.com will give you two codes to copy and paste to your blogsite. One code is called the ezine expert, the other is called the ezine author. So you will recognized as both an author and expert for ezinearticles.com. When visitors go to your blog and see this icons, they will automatically identify you as a resource agent.

In conclusion, building your credibility online with content marketing is crucial to influencing the online community. Providing quality content means you are providing value. The more we do this, the more credibility we build.

You’ve been struggling to get enough content out there for the exposure that you want for your home business, I think I might have just found the answer for you.

Believe me… I’ve had the same problem. I’ve always wondered how the heck these rock stars and heavy hitters in the industry do it.

It seems like they’re CONSTANTLY pumping out content. I mean EVERYDAY with some of them. I’m always scratching my head wondering “how do they get the time?”…

I just finished watching this 12 Minute video that finally explained to me what their secrets are…and it’s from a multiple 6 figure earner online…

It’s the exact system that he uses, and he shows YOU how to do it with zero daily time investment.

It’s a quick video but it’s something that you’ve got to see. Man…such a simple solution…

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How To Get More Views On Your WordPress Blog

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Today, I want to talk about how to get more views on your word press blog. Blogging has become more popular than ever. An increasing number of today’s network marketers have at least one blog. In a way, it seems as if blogging has become a sport. The more active you are, the better you become. As bloggers, one of our goals is to get more views on our posts. The more views we get, the more popular our blogs become. Although I consider myself a student at blogging, there are simple ways to get more eyeballs on your work. The information provided will assist in getting the views you seek for your blog.

A good title:

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The first way to get more blog views is to start with a good title. Titles are very important because they are the first thing people see. Headlines dictate whether or not your reader will proceed further into your article. Your title needs to be eye catching and possibly tell a story in itself.

Original content:

We all know the ole’ saying that content is king. Original content builds kingdoms. Network marketing success blogs require good quality content. Even if your content is not a completely original idea, it should be written with originality. You should include articles that offer encouragement and education. These kind of articles seem to resonate well with readers. Entrepreneurs are consistently looking for ways to improve themselves and their business. Good content that provides ideas and solutions work best.

Blog syndication:

After you write your blog post, you want to get it syndicated through a social platform. Tribe pro is an excellent place to get eyeballs on your blog. There are a variety of MLM tribes that will syndicate your content so long as it provides value. Many six and seven figure earners have tribes of influence. Submit your RSS feed and integrate videos as well. You can add several links and even create your own MLM tribe.

Social media:

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This one is a no-brainer, so I won’t spend much time on it. Hundreds of millions of people are on social media. So it only makes sense to leverage the platform to connect with visitors. You want to post on social sites such as Face Book and twitter. The key with Face book though, is not just posting on your timeline. You want to post in groups that focus on blogging so you can attract more targeted visitors to your word press blog.

Guest blogging and commenting:

I haven’t guest blogged yet, but I will. I have been asked a few times to do some guest blogging and an interview! I learned that guest blogging on sites that attract thousands of visitors is a great way to get more traffic to your site. In addition, liking and giving positive feedback on other bloggers sites, which I have done, is a good way to gain exposure.

In conclusion, the information presented above are great ways on how to get more views on your word press blog. If you would like to post on purpose and profit at the same time(who wouldn’t) my mentor is offering some free training that will assist you to make money even if you don’t have a website!

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Much success,

Calvin Moss

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Face Book Marketing Mistakes

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Face book is the king of social media. Everyone and their mother seems to be on it. The top three most visited sites are Google, You Tube and of course, face book. Face book is not only a place where people socialize, it is a place where people network and do business. One thing that I notice, is the influx of business opportunity ads and training materials.

Most entrepreneurs advertise their business program all over face book. I’ve done this myself, then stopped. I saw too many people already doing the same thing. In addition, the majority of the programs were the same. Think about this: if ten people are advertising the same business, what separates them from each other?

Why should I join John’s business instead of Joe’s program? This is the question that many prospects have. It is difficult for them to make a decision. It is also a face book mistake that marketers make online. Let’s talk about Face book marketing mistakes.

Face book marketing mistake #1: Advertising the same training programs.

On many face book business pages, reps advertise the same products. Even though their products offer value, there is no difference that would make someone want to join. Instead of advertising the same merchandise out right, mask it with your content. Furthermore, your content should be original.

Face book marketing mistake #2: Not building relationships.

It is a well known fact that people do not like to be sold. When you mention your business at the initial contact, it raises a red flag in your prospect’s mind. When you focus on building a relationship over time, you will begin to gain your prospect’s trust. If your prospect wants some information about your business, all they have to do is look at your face book page or ask you about it.

Face book marketing mistake #3: Getting too personal with prospects at the beginning.

Prospecting online has the same objective as prospecting offline. You want to see if your prospect is open to viewing some business information. The problem is that new distributors are trying to get too personal with prospects upfront. Even after you build relations, understand that it’s a business relationship. Personal relationships are different and require quality time. People naturally will not let you into their lives until they trust you completely. You do not need to know where your prospect’s wife works or the name and location of their kids school. That’s not a question to ask especially on face book.

In conclusion, if you are an entrepreneur and would like to learn how to avoid the number one most dangerous mistake that could ban you from face book, CLICK HERE.

You will receive free training on how the pros dominate face book and avoid a social media nightmare. GO HERE NOW.

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Much Success,

Calvin Moss